I know what you're thinking: "Bob! You love working at Vertigo and get to create some of the coolest new video applications in the world there! Why would you ever leave?" You're not wrong. In fact, Vertigo is special to me for many reasons:
- Vertigo is populated by crazy talented and creative people, and our small, flat environment means that most people can just focus on building great products.
- I've learn from my colleagues here on a daily basis.
- I consider so many people here to be friends, and this is the most collegial, enlightened, and family-like work environment I've ever encountered.
- At 5 years, my tenure at Vertigo is far and away the longest of any job I've held.
I'm leaving to pursue an opportunity that combines my personal passion for music with my professional passion for directing and creating groundbreaking products. As a musician myself and as the co-founder of a start-up in the music space, I have always been powerfully drawn to the ways that the digital medium in which I work can impact music. One of the reasons I moved to San Francisco was due to the great music and tech communities here, and I've spent many a night attending music/tech consortia like Musica Technomica, trying to learn more from the talent behind Pandora, Gracenote, and other innovators in the music space here in the Bay Area. The digital music world is undergoing some revolutionary changes these days, and I'm excited about the opportunity to be a part of it full-time.
For a long while, I've admired Amazon's leadership in cloud computing and used AWS infrastructure to build out the platform for Splashtone.com (the start-up I founded). As a technologist, I'm looking forward to getting my hands on the powerful infrastructure, tools, and mountain of data that Amazon has used to make themselves the most reputable company in the United States. As a product manager, I can't wait to use these tools to guide the vision for a product that creates a unique music experience for so many people.
I want to thank everyone at Vertigo and the great clients I've had the opportunity to work with over the last few years for your enthusiasm, drive, creativity, and talent. I'm certainly going to miss you.
Finally, a burning question that remains: will it make sense for my Blog to be named "Life at 30 Frames per Second" given my new job's focus? Perhaps not, but it sounds a lot catchier than the audio-appropriate "Life at 96 kHz".